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BBA is a three-year undergraduate degree program that provides students with foundational knowledge in business management, leadership, and entrepreneurship. The course is designed to equip students with practical skills in business operations, finance, marketing, human resources, and strategic management. It prepares students to take up managerial roles or pursue higher studies like MBA.
To develop business and management skills.
To build leadership and decision-making abilities.
To provide understanding of business ethics and corporate responsibility.
To prepare students for entrepreneurship and global business environments.
10+2 (any stream: Science, Commerce, or Arts) from a recognized board.
Minimum 50% aggregate marks (may vary by institution).
Some universities conduct entrance exams or interviews.
Principles of Management
Financial Accounting
Microeconomics
Business Mathematics
Business Communication
Computer Fundamentals
Organizational Behaviour
Macroeconomics
Business Statistics
Marketing Management
Environmental Studies
Business Law
Human Resource Management
Financial Management
Production & Operations Management
Management Information Systems
Business Ethics & Corporate Governance
Research Methodology
Consumer Behaviour
Strategic Management
E-Business
Company Law
Financial Markets & Institutions
Entrepreneurship Development
International Business
Digital Marketing
Project Management
Elective I (e.g., Banking & Insurance)
Elective II (e.g., Retail Management)
Summer Internship Report
Business Policy & Strategy
Elective III (e.g., Supply Chain Management)
Elective IV (e.g., Investment Analysis)
Dissertation / Project Work
Viva Voce
Business Analyst
Marketing Executive
HR Manager
Financial Analyst
Entrepreneur
Sales Executive
Operations Manager
Higher Education: MBA, PGDM, etc.
