Course Overview

The Master of Journalism and Mass Communication (MJMC) is a two-year postgraduate program designed for individuals who aspire to pursue a career in media, journalism, public relations, advertising, or digital communication. The course integrates theoretical knowledge with practical skills to develop well-rounded professionals ready to contribute to the rapidly evolving media and communication industry. MJMC trains students in news writing, media laws, digital journalism, visual storytelling, advertising strategies, public relations, and more.

Eligibility Criteria

• A Bachelor’s degree in any discipline from a recognized university.

• Minimum 50% aggregate marks (relaxation applicable for reserved categories).

• Some institutions may conduct entrance exams or personal interviews for admission.

Program Duration

• 2 years (4 semesters)

Key Objectives

• To develop ethical, skilled, and responsible media professionals.

• To provide advanced understanding of media theories, mass communication models, and industry practices.

• To train students in handling modern tools of journalism, broadcasting, digital media, and public communication.

• To foster critical thinking, storytelling ability, and audience engagement techniques.

Syllabus / Modules

Semester 1: Foundations of Media

• Introduction to Mass Communication

• History of Journalism in India and Global Media

• Media Laws and Ethics

• Reporting and Editing for Print

• Basics of Photography and Videography

• Communication Theories and Models

Semester 2: Media Production and Strategy

• Television Journalism and Script Writing

• Audio-Visual Communication

• Advertising Principles and Practices

• Public Relations and Corporate Communication

• Media Research Methodology

• Radio Production Techniques

Semester 3: Advanced Journalism and Digital Media

• Digital Journalism and Social Media Tools

• Investigative Journalism

• Media Management and Entrepreneurship

• Political and Development Communication

• Data Journalism and Infographics

• Internship / Field Work

Semester 4: Specialization and Project

• Specialization Electives (Choose one or more):

  • Broadcast Journalism

  • Advertising and Branding

  • Film Studies and Production

  • Public Relations Management

  • Sports Journalism

  • Digital Content Creation

• Major Project / Dissertation

• Viva Voce

Skills You Will Develop

• News writing and editorial skills

• Video and audio content creation

• Digital marketing and SEO

• Scriptwriting and storytelling

• Media planning and campaign strategy

• Research and analysis

• Interviewing and communication skills

Career Opportunities

Graduates of MJMC can pursue diverse roles across industries:

• News Reporter / Anchor

• Content Writer / Editor

• Public Relations Officer

• Media Planner

• Digital Marketing Executive

• Radio Jockey / Podcast Host

• Film/TV Producer

• Corporate Communications Manager

• Social Media Strategist

• Copywriter / Scriptwriter

Top Recruiters

• News Channels: NDTV, Aaj Tak, Republic TV, CNN-IBN

• Newspapers and Magazines: The Times of India, The Hindu, India Today

• PR Firms: Edelman, Weber Shandwick, Genesis BCW

• Advertising Agencies: Ogilvy, McCann, Dentsu, Lowe Lintas

• Digital Media: ScoopWhoop, The Quint, BuzzFeed, Netflix India

Higher Studies & Certifications

After MJMC, students can opt for:

• M.Phil. or Ph.D. in Mass Communication

• Specialized certification courses in Digital Journalism, Photography, Cinematography, etc.

• NET/JRF for academic and research positions

Conclusion

MJMC is a comprehensive and dynamic program ideal for those passionate about media, communication, storytelling, and technology. It prepares students to be bold, creative, and ethical media professionals ready to shape narratives in a digital world.